Search Engine Optimization(SEO)

Search engine optimization (SEO)
is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

The Municipality of Tayabas

The Municipality of Tayabas, Quezon (Filipino: Bayan ng Tayabas, Quezon) in the Quezon, Philippines was once the capital of the province. According to the 2000 census, it has a population of 70,985 people in 15,155 households. Tayabas is known for lambanog (coconut wine) and sweet food/delicacies, as well as resorts.


Resurrecting the cabecera spiritBy Maria Lourdes B. Abulencia
Tayabas is a special community, a living entity in search of its own destiny, an understanding of its inner being, meaning and history.
The municipality of Tayabas was established in 1578 by the Franciscan missionaries named Fray Juan de Placencia and Fray Diego de Oropesa.
From 1779 to 1910, Tayabas was the cabecera of the province that was also called Tayabas. Later the province was named Quezon. As the cabecera, Tayabas could be regarded as the mother of the provincial community. Tayabas was the navel, the womb, the center, the spirit life of the entire province. Tayabas nurtured the social processes of learning and change toward the whole province’s maturity.
Lucena, formerly a village of Tayabas, is now the capital of Quezon province. Lucena today is a fast growing city. But while the umbilical cord binding the child to the mother has been severed, the original navel still breathes. Tayabas remains the beginning and the mother. And her inner ties with all her children continue to flourish.

History of Lucena City

History of Lucena City

was originally a barrio of Tayabas town, then the capital of the Province of Tayabas (now Quezon) which was explored by Captain Juan de Salcedo in 1571 & 1572. The town was founded by the Franciscan fathers, Juan de Plasencia & Diego de Oropesa between 1580 & 1583.

It was then called by the Spaniards "Buenavista" (beautiful scenic spots) because of its awe-inspiring scenic beauty.

It was then changed to "Oroquieta" in honor of the Spanish Gov-Gen. Oroquieta. Then in the 17th Century it was changed to "Cotta" meaning a strong fort because forts or cottas were built to defend it from Muslim piratical raids. Spanish records mention the existence of cottas (Tagalog: kuta) along the coast of Lucena, particularly in Cotta itself and in the Barrio of Mayao, though these structures are no longer extant. Finally, on November 5, 1897, pursuant to an Orden Real Superior Civil, the community was named "Lucena." It became an independent municipality on June 1, 1882, coinciding with the growth of local maritime trade facilitated in the Cotta port and with the final defeat of Moro pirates plying the Luzon and Visayan waters.

Popular knowledge attribute the origin of the name "Lucena" to the town of Lucena, Andalucia where the late Reverend Mariano Granja, the Franciscan pioneer parish priest was said to have earlier served (some even say that he was from this town). But according to the monumental work (Catalogo Biografico de los Religiosos Franciscanos de la Provincia de San Gregorio Magno de Filipinas), of a fellow Franciscan, Eusebio Gomez Platero, Fr. Granja was born in Paredes de Nava, diocese of Palencia, distant from Andalucia. Records also show that he had no previous post as priest of Lucena, Andalucia.